Greenwash
From Envirowiki
Greenwash is the the act of doing something that is considered "green" by broader society, in order to give the public and impression of environmental friendliness, usually while privately doing the opposite. This tactic is often used by corporations, especially planet fuckers like oil corporations, or logging companies.
An real world example is a coal company, such as BHP, using solar panels on their street lighting, as they do at the entrance to their Mt Arthur Mine.
[edit] 1 Methods of greenwashing
A report released by TerraChoice identifies the main methods of greenwashing[1]:
- Hidden Tradeoffs: Promoting a single green factor of a product without any attention to other important issues.
- No Proof: Unsubstantiated claims. For example, claiming a product was not tested on animals, but with no third party certification.
- Vagueness: Poorly defined or overly broad claims, such as "chemical free."
- Irrelevance: A claim that may be true, but is either unimportant or otherwise irrelevant. For example, claiming that a product is "CFC free" is irrelevant because CFCs have been outlawed since the late 1980s.
- Lies: Claims of certification that are false.
- Lesser of Two Evils - A claim that may be true, but only in that it compares itself to something far worse, and distracts from greater environmental impacts.
[edit] 2 See Also
[edit] 3 References
- This article shares content with Green Wikia from the Greenwash page, under the trems of the GFDL
